Important: Changes to the Be Well Program
Effective December 18, 2026, Well.ca will no longer participate in the program and the Be Well loyalty program will terminate for Quebec members. Points may be redeemed on Well.ca until January 31, 2027.
Earn Be WellTM Points!
25,000 points = $10 redeemable value
Get Started
Getting Started
1
Get your Be WellTM card by downloading the mobile app. If you already have a card, register your Be WellTM account here.
2
Now you have your Be WellTM card. You need to link it at Well.ca to start earning and redeeming. Link your card to Well.ca here.
3
Use your card every time you shop at Well.ca or Rexall. Find out the Well.ca offers of the week on this page.
Need Help?
Review Be Well's FAQs or contact the Be WellTM Customer Care team.
Call: 1-888-596-5131
Hours of Operation:
Mon - Fri: 9:00am - 6:00pm EST
Sat: 10:00am - 4:00pm EST
Check Be WellTM FAQs